Blog Post on Potential M & A Deal
Here is a way a mega-cap company addressed concerns it was hearing about a potential M & A transaction. The goal was simply to give the Street comfort it was following its standard process for deals.
Public Statement on Security Breach – Example
Here is a nice example that is neither common or rare – security breach. We always applaud when a company hits things head on.
Example of Press Release – Passing of Board Chair
Here is a nice example of a press release about the (unexpected) passing of the Board Chair. Bummer news to communicate, but a nice way to do it.
Private Companies Can Provide Stellar Crisis Communications
Public companies can sometimes take some ideas from Private companies. Here is such an example of a great private company who has been providing regular updates to interested parties since late March 2020.
Business Update due to Coronavirus COVID-19
This was a nice way to provide a clear business update in the midst of the Coronavirus.
Press Release – Accelerate Earnings Release Timing
Periodically we see companies delay their earnings release. But here is an example of a company that accelerated its earnings release to expedite getting in front of its investors. This is a fantastic way to score points with the Street.
Letter from President to Customers
Here is a nice communication from the President of Southwest Airlines to address certain of its aircraft.
Response to Media Reports
Here is a company’s response to a media report that attacked a core product.
Response to a Lawsuit – Press Release
There are 2 press releases here for your review. 1) the response from the company to a class action lawsuit press release; and 2) the initial press release from the law firm.
Public Statement from CEO
From time to time, it may be appropriate for you to release a public prepared statement from your CEO about a specific event. Here is an example.